What is a design sprint?
- Short, cheap, and fast paced
A fast-paced and clever way to introduce the human-centric power of design into low budget projects.
- Test ideas and solutions
Quick and cheap testing gets the answers you need to change and improve the solution.
- Results instead of research
A real project from beginning to end. The team is not only after insights; it’s after results as well.
- Create, improve, or pivot
Good for creating from scratch, improving, and pivoting solutions.
Why run a design sprint?
- Deep connection with customers
To create offers loved by and relevant to users instead of wasting resources on creating offers disconnected from their wants and needs.
- Improve faster and cheaper
To improve an offer by finding and fixing user experience issues that may jeopardize the entire business.
- Co-create solutions with customers
To anticipate problems and discover solutions by working together with users instead of only using them as test baits for pre-framed “founders only” hypothesis.
- Nourish and entrepreneurial culture
To nourish an entrepreneurial culture by empowering employees to plan, execute, and manage fast-paced, low-cost interventions.